Accrington based The In Thing are a specialist distributor of new and innovative pocket money toys. The dedicated Zombie Zity website will be backed up with television exposure and a full retail campaign.The Zombies are being recreated in collectable Zombie Zity toy bobble head figures. Initially there are 12 Zombie Zity Bobble Heads to collect known as Swobblerz, all with exclusive online codes to unlock characters and items in Zombie Zity.
Zombie Zity Swobblerz can even do battle in the real world with the Drop & Slash Lamp Post set.
The smaller scale Zombie Zity Bouncerz are bouncy micro zombies. In total there are 48 Bouncerz to collect.
Fans can also collect Zombie Zity trading cards featuring characters from the virtual world. There are a range of foil-packed Zombie Zity Scratch & Smell Cards which include either one Scratch & Smell card, sticker or puzzle, plus one foil card, 3 trading cards and one card with an exclusive online code.
Given The In Thing’s phenomenal track record in pocket money toys, Zombie Zity could well be the next big playground craze.