Paw Patrol is a new concept from Bob the Builder creator Keith Chapman brought to life with CG animation by Toronto-based Guru Studios.
The stars of Paw Patrol are six plucky young puppies named Skye, Zuma, Chase, Rocky, Marshall, and Rubble.
The show is a co-production of Spin Master Entertainment and Vaicom’s Nickelodeon and marks another point in the rapid expansion of global toy companies into the realms of in-house intellectual property development and ownership.
As Spin Master already own the worldwide toy rights to Paw Patrol toys, we can look forward to a wide range of toys including Paw patrol plush, action figures and playsets.
The Paw Patrol Lookout HQ Playset is inspired by the real HQ seen in the show. The Paw Patrol HQ Playset features a working slide, light and sound effects and comes with a Chase figure and vehicle.
There are the pocket-money priced Pup Figurines and Action Pack Pup with Badges. Also available are Paw Patrol Rescue Vehicles which include one figure as do the large scale Deluxe Transform and Go Paw Patrol Vehicles.
Spin Master’s Plush toy lines include Plush Pups, Talking Plush and large feature Paw Patrol plush toys. Look out for On-A-Roll Marshall, Real Talking Chase and Real Talking Marshall Paw Patrol toys.
Spin Master have confirmed that Paw Patrol toys will launch at retail in Summer 2014.